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Dec
13

Seeing the Big Picture (Pt 4 of 4): Constructing an Effective Script

Part 4 of a 4 part report: “Seeing the Big Picture: Producing Affiliate Marketing Videos That Sell” (click here for Part 1) Constructing an Effective Script The following is a tried and true structure used by salespeople to pitch prospects throughout the ages, and it has now been adapted to the world of affiliate marketing videos. (You may have seen a similar list presented by others.) ...
Dec
1

Seeing the Big Picture (Pt 3 of 4): Getting Started

Part 3 of a 4 part report: “Seeing the Big Picture: Producing Affiliate Marketing Videos That Sell” (click here for Part 1) Discussing video production techniques in detail is outside the scope of this article, but some quick tips to help get you started making your own internet marketing videos are: 1) Script: Organize your thoughts into a script, or at least bullet points, before...
Nov
23

Seeing the Big Picture (Pt 2 of 4): Lazy & Fast

Part 2 of a 4 part report: “Seeing the Big Picture: Producing Affiliate Marketing Videos That Sell” (click here for Part 1) Desk Chair Potatoes Another reason video is so effective is that people tend to be lazy, and so will choose to passively watch a video instead of, or before, actively reading text. “We all know that many people don’t like to read,” says Scott Fox...
Nov
13

Seeing the Big Picture (Pt 1 of 4): The Trust Factor

Part 1 of a 4 part report: “Seeing the Big Picture: Producing Affiliate Marketing Videos That Sell” I know, I know…. you’ve heard it before, at conferences, in emails from gurus, and from your affiliate marketing colleagues: You MUST use video if you want to be successful selling online these days. So, are you doing it? Are you making videos to increase your conversion rates, sell...
Nov
5

Time to Get Back to Blogging

  OK, so our new baby was born about 12 weeks ago. She’s doing great (BH!), but life has been absolutely crazy, and so blogging has gone by the wayside….so much so, that I forgot my username and password for signing in to WordPress, and had to figure out how to reset them inside MySQL. How lame is that?!   But, now it’s time to get back to it. New posts coming soon. Stay...
Aug
17

My Newest Production!

My family is overjoyed to announce that on the exact day we were expecting/hoping for my wife to give birth, she did! We welcomed our fifth child, and first daughter, into the world at 9:10am Israel-time on Sunday (August 16). We had her at home, and everything went awesomely well. Mom and baby are doing great. Dad is so-so…. 😉 So, as Mom is recovering and I’m watching our boys, and...
Aug
8

Finding Stock Music & Images for Use In Your Videos

When creating videos, you may wish to include some music, photos, and/or video images without having to create them yourself. If so, you’ve probably been searching the web for them, and wondering how legal it is to use the works of others in your production. First of all, don’t confuse “royalty free” with “free”. You will still need to pay for royalty free...

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